Tania Yuki | Sharablee | You can't monetize what you can't measure

Tania Yuki | Sharablee | You can't monetize what you can't measure | RISING MINDS | Free talks exploring the intersection of technology, business and culture.

The rise of social media has changed the landscape of public engagement.

Consumer behavior now entails a web of meta data and performance metrics. Tania Yuki, CEO and founder of Shareablee - a social media analytics application with clients including Bloomberg and the Economist  - will shed light on what content is helping or harming brands, whether prime time exists on the social network, and who you are sharing your fans with.

THE RISING INTERVIEW

Where are you right now?

Kaffe 1668, Tribeca

Where do you go when you need inspiration? 

I go up to my roof, and I go alone.

Idleness. A gift or curse? 

A beautiful gift when used with caution. 

To Bitcoin, or not to Bitcoin? 

It really depends on how much time you have to think about it - I'm obsessed with the concept but haven't dug in. But with infinite time...

Liberal Democracy or Democratic Liberalism? 

I don't know, it sounds like a play on words... Just be a good person and keep an open mind.

Carpe Diem or nosce te ipsum (know thyself)?

If i have to pick one, defintitely Carpe Diem - but hopefully seize the day while knowing yourself, or you could encounter some serious problems.

Last app opened? 

Shine, by Misfit labs

Last book read?

'Thinking, Fast and Slow' by Daniel Kahneman

Favourite Album?

Dummy by Portishead

What’s the best piece of advice you’ve received?

Don't worry about the money, don't worry about the title, just do what feels right for you and what interests you. You will naturally evolve to your strengths.

What’s the best piece of advice you’ve ever bestowed?

Don't worry so much. If you have many options in life, or you're at a crossroads, just pick one - you wont break anything.

If you could be anywhere, where would it be? 

Right here in New York. 

If you could be remembered for one thing, what would it be?

For always trying to expand things. I'm a natural extender, when I see situations I want to help them evolve.